When it comes to user satisfaction with social media, Snapchat’s performance is fair to middling. internet users aged 15 to 25 years were reportedly using Snapchat, the highest usage reach among any age group. teenagers in fall 2020, Snapchat is the most important social network of their generation, ahead of photo sharing competitor Instagram and other networks such as Twitter or Facebook. With almost 530 million active users as of April 2021, Snapchat easily ranks among the most popular social networks worldwide.Īccording to U.S. Originally launched in 2011, Snapchat has become one of the most popular social messaging and photo sharing apps worldwide making its CEO and co-founder Evan Spiegel one of the world’s richest social media entrepreneurs. The app has seen steady increases in daily active users since the beginning of 2019.

As of the first quarter of 2023, photo and video sharing app Snapchat had 383 million daily active users worldwide, up from 375 million global DAU in the fourth quarter of 2022.

Snapchat online users